This article intends to give a bit of background information on Review Request.
Delay in Message
We will send the message always the next day at 11:00 in the morning. So assume you login at 23:40 PM you will receive a review request the following day at 11:00 AM.
You are not able to change the send delay, we will manage this and make sure for the most opens and conversions. We might change the delay or time to send, depending on analytical data.
Not possible to change the template
It's not possible to change the template (Text) since it will automatically be sent in the correct language of the receiver. This is only possible when the text is not editable (Static). We need to make sure conversion is key therefore, we have made the decision to keep the e-mail static. However, the venue owner can upload it's own header image.
Note: This is how all the large review and booking platforms are managing review e-mails, non-customizable.
Only one e-mail sent
SO Connect will only send one Review Request to the guest. As for now we will not send reminders. this might change in the future, but we will always inform you beforehand. Again, conversion is leading, so if we can improve the amount of reviews written by sending a reminder we will build it.
Also, there is a send limit so we or the venue owner can't spam the guest (unique e-mail address) If multiple request are sent (one-off campaign) it will only send the first review request. The send limit is set at once per day.
Select Review platform
All connected review and booking platforms that are setup in SO Review are being shown. We have removed (don't show) platforms that don't allow it to write public reviews. For example: In booking.com you can't write a review without you have visited and stayed in the hotel (+booked via booking.com). Therefore, it's not possible to send a review request for this platform.
Difference between "Send to SO WIFI visitors" and "Import your own email addresses"
Send to SO WIFI Visitors: is a campaign that will be set from now on (future), after each login a guest will receive a Review Request. These campaigns are called Drip-campaigns.
Import your own email addresses: This is a one-off campaign It will be sent immediately once the "Start Campaign" is pressed. This campaign will be sent, based on historic data and once only.