In this article, we will explain how you can access your competitor's data inside your dashboard.
SO Review allows you to connect up to three of your main competitors in order to compare performance and discover trends before anyone else.
Who are my competitors?
Your competitors do not have to be direct competition. For a matter of fact, they don't even need to be in the same city. As long as you feel like their business is similar to yours or you admire them, or are afraid they steal your shine; you are free to include whoever you want as your competitor. We suggest to include at least one competitor that is similar to you on the following points.
- Proximity: Is the competitor close by enough to actually influence a patron's choice to visit their location and not yours?
- Type of kitchen: Does the competitor offer the same type of food as you? If you own a steakhouse and your competitor offers Asian Fusion fine dining, are you really competitors?
- Price range: Are you similar enough in pricing and target audience to be considered a competitor?
Ok, I know who my competitors are. Now what?
Great! We can get started.
Open your SO Review account (click here) and navigate to the "Settings" tab. You will see the competitors section on the left bottom side.
Paste the URL's of your competitors in the Competitor section.
Find your competitors locations URL on TripAdvisor using the "Search" function on the TripAdvisor homepage. Once arrived to the main page select and copy the URL in your browser navigation bar. Copy and paste into the fields in your SO Review dashboard.
When finished press "next" and your settings will be saved. Your competitors should be visible in your "Competitors" tab within an hour. If no data has loaded within 24 hours, please contact support.